Wednesday, November 17, 2010

Cream Dream

 

 "Cream"-based cosmetic products are often daunting - at first they impart a luminous, dewy finish on your cheeks or eyelids, but shortly following that moment of beauty bliss, the product has disappeared from your face, and you're left looking like an oily mess.  Those were the old days, I'm happy to report, because Makeup Forever, a professional line of cosmetic products in any colour or formulation a beauty addict could dream of (!), has come out with Aqua Cream - a line of long-wearing, waterproof products for eyes, lips, and cheeks. 
  Staying true to the Makeup Forever line, Aqua Cream is packed full of highly concentrated pigments, accented with mother of pearl to ensure that colour is intense, but never flat.  The waterproof quality is a result of a filmogen polymer, which is water insoluble and mixed seamlessly with the pigment to encapsulate the colour and form a near impermeable layer between your skin and the elements.  The polymer also allows flexibility in the product, meaning that it has movement and thus will not dry up and flake off. The innovation, however, does not stop there...
  Included in the formulation is koalin mineral powder, which is simply the powder of the kaolin rock, which is an aluminum silicate.  The kaolin rock is often used for porcelain, and has light diffusing properties which prevent the product from feeling thick or heavy.  Furthermore, to ensure longevity and prevent skin irritation, a blend of essential oils, listed as "volatil oil" are included in the mix.  Volatility pertains to the ability of a substance to evaporate, so these volatile essential oils impart a calming aspect to the skin and quickly evaporate to adhere the product to the applied area.
  This product is absolutely amazing.  It's extremely long-wearing and never flakes off.  Available at Sephora in a wide range of colours, with uniquely tailored formulations for lips, eyes, or cheeks.  Moreover, this line of products is completely paraben free, so go cream yourself!


Images courtesy of, and more information at www.makeupforever.com

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